Kaisõq was created by my old gym buddy and 3D Bear enthusiast. When 3D Bear retired to the golden cave, it was time for new arrivals. The grief of losing one bear was wild, so we had to replace it with a new, cool teddy bear. Kaisõq can be seen as 3D Bear's little brother who's always ready to protect the little ones.
The bear is a big, strong animal, and considering this is a self-defense group, the only logical solution would be a bear. You know, BIG, STRONG, and if needed, pretty darn grumpy too! Because when it comes to safety, you want something that screams "Don't mess with me!"
The winning logo, however, wasn't the only one on the table. It was clear that a bear had to be in there somewhere. The rest was my brainchild—figuring out how to assemble it in the coolest way possible while staying true to what the company is all about. Because let's face it, when you're dealing with bears, you've gotta keep it cool yet fierce!
Choosing the right model wasn't as easy as it initially seemed, but after a long session of internet surfing, I managed to find the perfect model for the logo. It was like finding the last slice of pizza at a party—pure victory!
Self-defense is simple... if, of course, you know what you're doing. When designing the logo, I kept that in mind—no unnecessary bells and whistles. Simple, straightforward, and instantly recognizable. Just like self-defense: quick to grasp and effective! 😄
The answer is NO. There always has to be one t-shirt woven into the design. It's one way to see if the logo is cool enough. Would you want to wear something like this yourself? YES? Very good, then we're on the right track.
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martin@subkultura.ee
Let's co-create.
